Monday, October 18, 2004

Power searchers equal power buyers

Good news for SEO and SEM industry. In the Web 2 Conference the presentation (powerpoint) made by Gian M. Fulgoni of ComScore reveal that power users of search engines are clearly better clients than light or non-searchers.

Here two of the slides of that presentation:

Also notice the huge increases in some categories of goods :

No comments: