Saturday, July 31, 2004

Top Techno Brand : Which position Google will have next year ?

Here a table I create with the 100 Top Brands (Pdf) made by Business Week and Interbrand. To be in this select club, the company must have publicly available marketing and financial data.

It is looking like AOL be out in 2005.

PS: If Google make the top 10, this will be a major lesson for the "traditional marketers" and ad company of are really slow to admit the Web and viral marketing campaign can be really effective without big budget in other media!

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